"Cikera": Ukrainian Honey Wine Now Available for the First Time in Japan

Ukrainian honey wine "CIKERA" is set to be sold for the first time in Japan. The honey wine comes in three varieties - red, white, and rosé - and will be sold in limited quantities on the Ukrainian wine specialty shop website "Vino Pioner". Ukraine is an agricultural powerhouse with vast fertile plains and is also one of the world's top beekeeping countries. Ukrainian honey, made mainly from sunflowers and acacia, has a subtle acidity within its sweetness.

With an annual production of about 70,000 tons, Ukraine is the largest honey producer in Europe. Honey wine, fermented from honey as a raw material, is also known as "mead" and is made using a method similar to that of wine. It is older than wine and beer, having been produced for more than 14,000 years. The "CIKERA" being sold this time is a honey wine made using a unique Ukrainian method without the addition of alcohol or sugar. Only natural honey and juicy fruits that have received the blessings of the sun are used as ingredients.

Although "CIKERA" was once temporarily discontinued, the brewing company Midvinspas in the Ukrainian capital of Kiev has revived the traditional production method.

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Dannon Japan's Oat Milk "Alpro" to be Renewed with a Taste Tailored to Japanese Preferences

Starting from April 3rd, Dannon Japan's Alpro brand oat milk will be renewed with a taste tailored to Japanese preferences, and the overall promotional theme for the brand will be changed to "Nutrition-packed!" to challenge the spring and summer sales season. The renewal targets two types of Alpro oat milk: "Alpro Oat milk with plenty of dietary fiber and the sweetness of oat grains only" (250ml/1,000ml) and "Alpro Sugar-free Oat milk" (same). The company has thoroughly analyzed the "deliciousness" preferred by Japanese people, reexamined the ingredients and blending, and improved the original taste, richness, and creaminess of oat grains without any peculiar flavor. The company aims to increase the recognition of the product through advertising, campaigns, and in-store tastings, including TV commercials. With these efforts, the company aims for a double-digit growth compared to the previous year for the entire Alpro brand this fiscal year.

Coca-Cola System has launched a collaboration campaign between the anime "Demon Slayer: Kimetsu no Yaiba" and Ayataka green tea

During the collaboration period, limited edition design bottles featuring 11 characters from "Demon Slayer: Kimetsu no Yaiba" will be available in limited quantities. By scanning the QR code on the bottle, you can listen to a conversation between two characters in the "Ayataka Secret Gossip" series. In addition, a campaign to receive an original design furoshiki (a traditional Japanese wrapping cloth) and a Twitter campaign to win a special "Demon Slayer: Kimetsu no Yaiba" design box will be held from April 11 to April 17, with 150 winners being selected by lottery.

McDonald's Japan will be selling a limited-time Happy Set featuring "Tomica" toys.

Starting on the 14th, McDonald's Japan will be selling a limited-time Happy Set featuring "Tomica" toys. The toys will include a total of 8 working vehicles such as the "Nissan Skyline GT-R (BNR34) patrol car," the "Sakai City Fire Department special high-altitude rescue vehicle," the "Aquarium truck," and the "Hatobus," as well as one secret toy. According to McDonald's Japan, these toys are designed to "foster imagination through role-playing while learning about spatial recognition and social skills."

This Week's Limited Sale Information in Japan

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